Think of how often videos play a role in our lives. We could be recording our kids playing, watching a training video or watching an ad.
You may wonder why the content-intensive, social-media driven world is so full of videos but it is the answer is quite simple: humans process images 60,000 times quicker than they process text.
So, how does your business capture some of this time? Tell your audience a story they want to hear. Create simple, relatable and easy to share stories and you will connect with them.