Most videographers and photographers know that natural light is a great thing to utilize. However, filming outdoors is not the easiest skill to perfect. Visual storytelling has a lot to do with lighting. So, if you’re outside and think you have enough light to film, remember that there are other factors that come into play when filming outside. Being creative with your shots and paying attention to surrounding elements will help you produce an awesome video for you and your business.
Use The Sun To Your Advantage
Utilize the sun as a backlight for your subjects and reach a highly sought after shot. For this type of shot, wait for the sun to lower into the exact position that you want it in and lower the camera toward the horizon to film your subject. You will often see this shot in wedding or engagement videos, films, and senior photos.
Pay Attention To The Time Of The Sunrise And Sunset
In order to create a photo like the one above, you will need to be aware of the exact time the sun rises and sets. There are many apps including The Weather Channel App that will tell you when the sun rises and sets every day so that you can find the “Magic Hour” to film your subject. Some of the most famous shots of all time have been at sunrise and sunset.
Choose The Right Lenses
When you are outside, surrounding elements are significantly more unpredictable. Take advantage of focal length by choosing the right lense for your video camera. Some lenses will create a sense of a vast backdrop and some will make your shot more cinematic.
Don’t Be Afraid To Shoot In The Middle Of The Day
On a sunny afternoon, you may experience some unflattering shadows, but there are ways to use the daytime sun to your advantage. For example, sometimes clouds in the sky can act as a filter or diffuser for the harsh sunlight on a bright day. Silhouette shots and timelapse videos can also be done during the day if preparations are made to find the right lighting.
As you can tell, there are many ways to use the sun to shoot video. As long as you are aware of your surroundings and use these tips, you’ll be able to shoot the best video ever. Still nervous? Call Carley Creative and we’ll do it all for you!
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Carley Creative is a full-service video production company based in Austin, Texas, and expanding to Seattle, Washington. Carley Creative offers a wide range of professional video services ranging from corporate explainer videos to animation to narrative films and commercials. If your business is searching for agency-quality video work that will not break the bank, we’d love to hear more about your project.