PROS Availability Server


Client: PROS

Category: Animation

Location: Austin, TX


PROS revolutionized the airline industry back in the 80's with their pricing science, and they're still innovating today, changing the way that airlines interact with customers during the ticket purchasing process. 

PROS asked us to create a video for them to highlight their PROS Availability Server (PAV) -- and with a relatively tight budget, we decided to combine stock footage and motion graphics animation for a well-rounded, but slick video. The opening shot leverages a “heads up display” effect with data appearing across the windows of an airport terminal, and later in the video we work with 2D motion graphics animation to make the complex workings of PAV simple to understand visually.